One of the main goals of Business Intelligence is to organize and distribute metrics on the performance of the business. But one of the trickiest things to measure is the performance of the BI platform itself. A few statistics about BI performance are relatively easy to obtain and quantify, such as usage data drawn from the logs of specific tools or portals. One trend that jumped out from Gleanster survey is that almost all companies seem to be more focused on metrics tied to business outcomes and not at usage metrics, which are easy to measure but not as valuable to the business.
At MicroStrategy World Europe event helded in Monte Carlo on July 2011, MicroStrategy announced two new enterprise products.
- MicroStrategy Gateway integrates with Facebook and allows you to easily query and analyze against the richest customer information database ever built. An iPhone app has already been created based on this technology and is available today for free as well as a free Facebook data mining service.
- MicroStrategy Cloud moves MicroStrategy into the service hosting business with multiple offerings including the ability to be truly elastic in increasing and decreasing resources on the fly or even using MicroStrategy hosted application instead of your own system and administrative resources.
It should be no surprise that data-driven decision making is more effective than relying on managers’ intuition. Research clearly shows that analytics oriented organizations largely outperform their peers.
After talking about Topic Overview, Reasons to implement and Value Drivers, it is time for „Challenges” in Business Intelligence. As it appears from Gleanster`s report, departments and divisions need to be convinced of the benefits of sharing information for analysis, rather than hoarding it for other advantage. „Data quality problems must be overcome before managers will have confidence in the analysis produced. And to produce better business decisions, the analysis must be focused on core business problems”, it is shown in the report. And, according to „BI Best Practices Brenchmark Report”, none of this is easy.
This is the Top 9 of challenging aspects:
1. Breaking down data / departmental silos.
- this was the top challenge cited by all companies surveyed.
- business units that have been accustomed to managing their own data may be reluctant to share it, even when that sharing is essential at the corporate level. Consolidating data from many databases can be a challenge, but it’s also one of the things BI tools are built for.
2. Integrating with CRM and other systems.
- much of the data that’ll be consumed by the BI system is likely to be found in packaged enterprise applications (ERP, CRM).
- an overarching BI strategy needs to address these integrated reporting tools and how they can be coordinated with the broader platform.
3. Achieving acceptable data quality.
- data quality needs to be high enough that all the most important broad measures of business performance are reflected in the BI system.
- once users of the system learn to doubt the accuracy of the information contained within it, winning back their trust will be extremely challenging.
4. Generating actionable insights.
- the data needs to be meaningful and suggest an appropriate course of action.
- this means working with different constituencies to understand what data they find most useful and the ways that they commonly act upon it.
5. Tracking and measuring success.
- measuring the success of a BI initiative requires imagination, but it’s essential to the program’s success.
- track progress in every area from data quality to user satisfaction with the answers they are getting.
6. Getting managers to use data over “gut instinct” decisions.
- managers who have been successful in the absence of good data may have trouble adjusting to its easy availability.
- unless data-driven decision making is integral to the corporate culture, many managers will continue to go with their gut instincts, even when the data says those instincts are wrong.
7. Securing the right organizational resources.
- to provide proper training or build a BI-competency center may mean hiring employees or consultants.
8. Deploying the right enabling technologies.
- besides securing the budget for purchases, determine which technologies will be most effective.
- balance risks versus rewards.
9. Making the business case in terms of ROI.
- Business Intelligence by itself does not improve business efficiency or profitability.
- anyway, selling or expanding a BI initiative requires a convincing argument, one that ultimately will translate into financial rewards.
I once worked on a very large projet where there were so many users and reports, that the team decided to build and maintain a Site Map. This provided users with the ability to quickly find reports and browse what they had access to overall. This was a manually maintained Document, and as new reports rolled out they were considered for whether or not to be added to this Document. And if folder structures changed, then there was a lot of work for someone to do. This was conceived in the 8x days before the Tree Folder Navigation option introduced in 9x, but it still has some usefulness for large projects.
We launched the new version of our payroll solution - Socrate Payroll 11.08. This version responds to recent legislative changes brought to the General Register of the Employees (Revisal), in accordance with 500/2011 Romanian Government Decision. These changes also comply to „The technical specifications of the General Register of Employees”, published at 25.07.2011 on http://www.inspectiamuncii.ro
BI implementations are driven by a variety of immediate business needs and long-range strategic goals. Organizations in pursuit of operational excellence are often motivated to promote data-driven decision making. According to BI Gleansight study, „just as often, the move to establish or enhance the BI platform is driven by a recognition of gaps in current analytic capabilities, where information that should be readily available is too hard to obtain”.
Analyzing all 273 responses received, Gleanster achieved a top 9 of the most important reasons why a company should use BI tools.
1. Make smarter business decisions.
According to Gleanster`s study, BI provides an organization with the opportunity to run its business more intelligently:
- by making the facts of the business readily available, BI eliminates guesswork.
- by making the meaning of facts and statistical trends easier to understand through techniques like visualization, BI promotes better interpretation of information.
2. Identify new revenue / growth opportunities.
Top Performers put a premium on this use of BI, finding answers to questions like:
- which products and categories are hottest now, based on total revenues or growth?
- what do customer service calls tell about customer frustrations or new and improved products and services?
3. Reduce operational costs and waste.
When it’s time to examine the budget, all companies need to know where the money is going.
- while some of that information is available in standard financial reports, BI proves its worth by allowing a drill down from high-level summaries to more detailed information.
- at a minimum, one can identify the areas with the greatest cost growth to be scrutinized and the managers whose cost control discipline deserves to be rewarded.
4. Make timely course corrections.
- by speeding the collection and analysis of key metrics, BI gives managers the information they need to make adjustments throughout the month.
5. Identify competitive threats and risks.
- by gathering the right information and presenting it in the right way to the right people, a company can expect to have an early warning system for dangerous trends.
6. Increase customer profitability.
More than three out of four Top Performers set this as a goal for their BI initiatives. Why? Because:
- one of the best applications of BI is in the context of customer analytics, specifically learning who are the most profitable customers and why.
- BI can help with the process of segmenting customers according to common characteristics and track whether changes in strategy or tactics are having the desired effect on customer profitability.
7. Improve employee productivity.
- BI systems make important and commonly requested information readily available, improving the productivity of managers and workers alike.
- BI can power a performance management dashboard that tracks employee productivity in general.
8. Reduce time to market of new products and services.
- by using BI to systematically track operational efficiency and tie it to a program of continuous improvement, you should be able to impact operational metrics like time to market.
According to „BI Best Practices Benchmark Report”, this was one of the areas where they saw a gap between Top Performers and Everyone Else, with the leading companies giving a 10% higher ranking to reducing time to market as a reason for implementing BI.
9. Measure employee and departmental performance.
- BI provides a consistent and systematic way to measure the performance of companies, departments and people.
We just released a service pack for SocrateOpen 2.6, which contains corrections&enhancements required by our clients.
This service pack includes:
- correction of invoiced mark mechanism. (Open Items Module)
- the "Search Recording" button was added in „Payment Allocation” window in order to refresh the user request information (Open Items Module)
- correction in creating a customer returnin order to take the lot number from the initial delivery; (SOWeb)
As promised, I will begin to present the main elements of a successful Business Intelligence strategy, as its appear in „BI Best Practices Benchmark Report”. So...
Part 1: Topic Overview
As most respondents involved in Gleanster`s study said, the most successful organizations today don’t simply gather and record data, they put it to work. Why that? Because data helps them optimize everything: sales, margin, inventory and supply chains, identifies new product and market opportunities.
What BI Gleansight study („BI Best Practices Benchmark Report”) priority reveals is the fact that „BI initiatives stand out for their potential to improve corporate performance through better use of the data gathering by disparate systems”. And, furthermore, that „most BI vendors sell vertical applications that build on top of their base platform, providing a customizable starter set of analytics and dashboards for a given industry.”
What else shows this study? Well, take them in order:
1. Compared with many enterprise IT projects, BI requires relatively modest investments.
2. The foundational capabilities of BI tools are more basic, such as the ability to pull data on the fly from operational systems or analyze the contents of a more neatly organized data warehouse or data mart.
3. The every BI platform goal is to achieve „one version of the truth”, by gathering and analyzing data consistently and creating standard definitions for common measures of corporate performance.
4. BI practitioners seek to reconcile different data models and definitions in topical or divisional data marts and company-wide data warehouses.
5. BI practitioners promote standardization of the use of query tools and integration protocols wherever possible, and promote those as criteria for selecting new applications.
Therefore, the majority of respondents, who as I have shown in the first material are SVP/VP, Director, Manager & Staff, concluded that „Business Intelligence is as much about management discipline as technology.”